1. Humanize the site : Users don’t connect with websites, they connect with the people behind those websites.
2. Don’t hide who owns your domain : Normally, domain registration information is public. Use your business’ public contact information.
3. Be conscientious about visitor privacy : Users care about their private information, so be transparent about what theirs will be used for.
4. Provide great content : A website that looks professional will go a long way to earning customers’ trust.
5. Shorten load time : Optimize images, reduce sizes, reduce page overhead like unnecessary.
6. Take advantage of social media : Social proof is data that shows a site has lots of facebook fans, twitter followers, and so on. People tend to trust what other people use / read / buy.
7. Ask for testimonials : Videos or written testimonials from people who have used a service, purchased a product, or gotten valuable information from a website increase the trustworthiness of a site in the eyes of other people.
Whether you are running a large business or a personal blog, trust is a critical factor in your sucess. As Warren Buffett said, “It takes 20 year to build a reputation and five minutes to ruin it.” Developing trust and keeping it is worth the time and effort you put into it.